PROFILE: First Time Available! The LD Gift Givers file offers transactional information on men and women who love to give gifts to family and friends, all through the year, for holidays, birthdays and anniversaries, new births and new homes. They have purchased gifts chosen with care from a variety of catalogs or sent gift subscriptions to the recipient's favorite magazines. Because this data is based on actual purchase activity, these responsive gift buyers will be perfect targets for direct mail and retail offers for all gifts catalogs, gourmet food, flowers, children's products, housewares, magazines and fundraising, any time of the year!

This new file offers the more intelligent approach to new customer acquisition, whether you are a direct marketer or retailer. It is based on quality transactional data, which is the most effective predictor of future buying behavior. This multi-sourced file offers a unique combination of transactional purchase data combined with lifestyle demographic enhancements, which will lead to more focused marketing to your most responsive target audience.

•••This file will be ideal for mailers looking to model or enhance their own house files•••

Enhanced Selects Include: Age, income, children, homeowner, donors, lifestyle interests, marital status and more!